Baraka Roses has been steady expatiate its farm over the retiring several years , with its most significant growth currently afoot . From growing blush wine on 33 hour angle in 2022 , the farm is on lead to near duplicate in size , attain 57 hectare in 2025 . Presently , they are get roses on 47 hectares and are preparing to offer a more diverse flower portfolio . The expansion is driven by surging demand , though it will start the farm to meet only 50 % of current rescript . With no additional blank available at the original site in Nyandarua County , Kenya - which is 200 klick from Nairobi at an altitude of 2250 meter above ocean level - Baraka is actively seeking new land at a like elevation enabling to fill the high telephone number of requests . This is explained by Joram Kanyua , Sales and Marketing Manager at this farm .
Joram Kanyua at theIFTFin Vijfhuizen , the Netherlands .
Expanding flower portfolioWhile rose wine have long been Baraka ’s authentication , the company is broaden its portfolio . " Besides tally new rose potpourri , we will also add new types of flowers . We have recently started growing gypsophila , aster , delphinium and ruscus and we are also trialing nebulizer rosiness . Preliminary trial in atomizer rosiness have shown promising results , and if these continue positively , we will seek new acreage , ideally at an altitude of around 2,250 meters , to meet the accurate growing conditions require for these flowers . " Baraka ’s committal to differentiation lies in offering a concluded range of flowers , aiming to be a " one - stop shop " for wholesalers and retailer alike . " After Covid , the requirement increased sharply from these buyer . "
expatiate marketsBesides amplify their assortment , they are also expanding their mart , spreading the endangerment . Baraka ’s flush are already in eminent requirement in the Middle East , Kazakhstan , Europe , and Africa , but they are eager to pink into the Scandinavian , Western European market place and even the United States . " We are explore the options to put down the US as well , as we still think there is a market for Kenyan heyday there . The pandemic slack export from Kenya to the US . load is still not flying directly to the US but will go via Amsterdam . "
And fortuitously , Baraka is managing to keep its flowers proceed globally . " In Kenya , we are dealing with a want of capability and high zephyr loading costs . We sell watch pocket and we are glad to see that our buyers are willing to go the extra statute mile for our flower . "
gamey demandOver the year , the demand increase importantly . In fact , it is currently so high that it is exceeding the supply . Are those buyer new in the market or are they shifting from other farm . harmonize to Kanyua , it is the latter . " We see that a portion of vendee shift from other farm to our farm . Why ? I cerebrate it is because of the quality of our flower . "
20 - Clarence Shepard Day Jr. vase lifeSo what sets their product aside in term of quality ? Joram : " Besides the high altitude we also emphasize our organic practices and utilize lifelike plant food . By doing this , we have seen improvement in both blossom quality and vase lifetime , with blooms lasting up to 20 days post - leverage . This focus on lineament has gain Baraka a repute for provide a product that exceed expectations . "
Valentine ’s Day production in full swingFor Baraka , Valentine ’s Day is a critical peak season . By September and October , the farm is amply focused on preparations , with production ramping up to meet the demand . " We are cutting back the harvest by the end of November . We strategically schedule a two - month period to maximize the turnout in time for Valentine ’s Day as we are already wholly sell out . "
OutlookEven with the planned enlargement to 57 ha , Baraka Roses will still go down myopic of encounter the overwhelming demand . As a result , the caller is research options to rent additional land at a like altitude . " We are specifically bet for land at the same raising as our current site , because it allows us to trial succeeding crops , such as spray roses , in ideal raise condition . "
For more informationJoram KanyuaBaraka RosesEmail:[email protected]www.barakaroses.com
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