Every calendar month , with Trade Talk , Dekker Chrysanten play up one of their trading cooperator who sell their varieties . " We delve into the company ’s account , inquire about their relationship with us as a breeder , and expose their experiences with the numerous chrysanthemum varieties that Dekker has introduced to the grocery . " This calendar month , they visitedBlume2000 .
" Blume2000 , a big musician in the German bloom market , more than lives up to its promise of " bring nature back to the metropolis . " In their stores , you ’ll ascertain an teemingness of indoor and out-of-door plants and beautiful bouquets for every occasion . However , Blume2000 goes beyond selling flowers and plants alone ; they also put importantly in urban nature projects and the training of succeeding florists . identify the fascinating story of Blume2000 in our interview with Gerco Drenker , responsible for shortened flower procurement and a well - bonk and trusted name within Dekker Chrysanten . "
A unfeigned flowermanWith over 35 year of experience in the flower industry , Gerco is a true flowerman . For Gerco , it all jump with his own flower shop , where he gained extensive knowledge about customer preferences and demeanour , store layout , and flower procurement . But this was just the origin of Gerco ’s journeying in the flower industry . He later worked for a middleman and pursued a merchandising course at Royal FloraHolland . He was also once responsible for flower procurement for well - known British retail chains . Ultimately , Gerco spend over 12.5 days at Dekker Chrysanten , where he was responsible for the German market . Over the year , Gerco has experience every facet of the flower sector up close , acquiring cognition that serves him well in his current role as a vendee for Blume2000 .
The chrysanthemumAs a former employee of Dekker , Gerco still has a fondness for chrysanthemum . The variety of colors and shapes usable , their excellent transportability , and their prospicient shelf life means that many chrysanthemums discover their way of life to German consumers through Blume2000 . However , German consumer ' purchasing behaviour follow the seasons , meaning that Gerco sees an increase in chrysanthemum sales , especially during the fall . Not only do the quantities motley by season , but the colors of the chrysanthemums on the ledge are also adjusted to the time of year and current trends . Therefore , Blume2000 closely cooperate with trendwatchers and stylists who together determine the assortment . A close relationshipGerco values the fruitful collaboration he has with Dekker as a breeder . In his work , the exchange of selective information and staying up - to - date with the latest developments in the chrysanthemum world act a of the essence theatrical role . This mutual flow of information remains intact thanks to Dekker Chrysanten ’s regular visit to Blume2000 . Moreover , events like Chrysanthemum Valley and participation in the Trade Fair are essential moments for Gerco to wield a deep savvy of the dynamics of the chrysanthemum industry . This is a populace in which Gerco has been sail for quite some time and in which Dekker Chrysanten will go on to walk alongside Blume2000 for a long time to add up .
For more information : Dekker ChrysantenJulianaweg 6a1711 RP , HensbroekTel . : +31 ( 0 ) 226 45 60 60Fax : +31 ( 0 ) 226 45 60 75Email:[email protected]www.dekkerchrysanten.com
